{"id":32431,"date":"2023-06-09T13:00:24","date_gmt":"2023-06-09T11:00:24","guid":{"rendered":"https:\/\/librairie7l.com\/?post_type=product&#038;p=32431"},"modified":"2026-04-08T20:38:49","modified_gmt":"2026-04-08T18:38:49","slug":"helena-rubinstein-laventure-de-la-beaute","status":"publish","type":"product","link":"https:\/\/librairie7l.com\/en\/produit\/helena-rubinstein-laventure-de-la-beaute\/","title":{"rendered":"HELENA RUBINSTEIN : L&#8217;AVENTURE DE LA BEAUT\u00c9"},"content":{"rendered":"<p>Pionni\u00e8re de la cosm\u00e9tique, Helena Rubinstein (1872-1965) a b\u00e2ti un empire industriel en quelques ann\u00e9es. Quittant tr\u00e8s jeune le quartier juif de Cracovie, elle \u00e9migre \u00e0 l&#8217;\u00e2ge de vingt-quatre ans en Australie o\u00f9, gr\u00e2ce \u00e0 une recette familiale de cr\u00e8me pour le visage et une d\u00e9termination sans faille, elle devient une femme d&#8217;affaires d&#8217;exception.Figure de l&#8217;\u00e9mancipation f\u00e9minine, elle fait de la beaut\u00e9 et des soins du corps une des cl\u00e9s du pouvoir et de la libert\u00e9 des femmes. M\u00e9c\u00e8ne visionnaire, elle r\u00e9unit l&#8217;une des plus importantes collections d&#8217;art moderne, d&#8217;arts premiers, de v\u00eatements de haute couture et de bijoux du XXe si\u00e8cle. Moderne et non-conformiste, elle sollicite les architectes etles d\u00e9corateurs les plus audacieux pour am\u00e9nager ses salons et ses demeures. Cultivant son image pour promouvoir sa marque, elle r\u00e9volutionne les usages de la communication publicitaire.Helena Rubinstein. L&#8217;aventure de la beaut\u00e9 retrace l&#8217;extraordinaire parcours de cette femme d&#8217;avant-garde, de Cracovie \u00e0 Vienne, Melbourne, Londres, Paris, New York et Tel-Aviv.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pionni\u00e8re de la cosm\u00e9tique, Helena Rubinstein (1872-1965) a b\u00e2ti un empire industriel en quelques ann\u00e9es. Quittant tr\u00e8s jeune le quartier juif de Cracovie, elle \u00e9migre \u00e0 l&#8217;\u00e2ge de vingt-quatre ans en Australie o\u00f9, gr\u00e2ce \u00e0 une recette familiale de cr\u00e8me pour le visage et une d\u00e9termination sans faille, elle devient une femme d&#8217;affaires d&#8217;exception.Figure de [&hellip;]<\/p>\n","protected":false},"featured_media":32429,"template":"","meta":[],"product_cat":[2948,2957],"product_tag":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HELENA RUBINSTEIN : L&#039;AVENTURE DE LA BEAUT\u00c9 - Librairie 7L<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/librairie7l.com\/en\/produit\/helena-rubinstein-laventure-de-la-beaute\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HELENA RUBINSTEIN : L&#039;AVENTURE DE LA BEAUT\u00c9 - Librairie 7L\" \/>\n<meta property=\"og:description\" content=\"Pionni\u00e8re de la cosm\u00e9tique, Helena Rubinstein (1872-1965) a b\u00e2ti un empire industriel en quelques ann\u00e9es. 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